5 Essential Web Design Skills Every Blogger Should Know
Competition online has been tougher than ever, forcing even small blogs to step up their game. And for your blog to capture the interest of your audience, you have to learn how to design your website along that result. Even if your blog will not be used for marketing, a solid design still helps you build credibility among readers.
Below are five web design skills that come in handy while building a name as a blogger:
Mobile User Optimization
The last few years have seen a shift in terms of mobile devices being more commonly used for Internet usage than desktop computers. But using mobile devices comes with more reading challenges, owing to their smaller size. Being a blogger, you have to know how to design your site in a manner that improves people’s reading experience by being able to scale or stretch a page. Bloggers often use a CMS (content management system) where this feature is already inbuilt or where there are plug-ins that you can choose from.
Search Engine Optimization
You can have the most magnificently designed website or blog in the world, but unless people know it’s there, it’s not going to do much. Search engines do not know whether your content is good or bad quality, so when indexing your site for search results, they rely mainly on your visitors’ reactions – commenting, linking, etc. Simply put, it’s important that you know how to expand your audience by using the right SEO techniques, hence boosting your chances of increased visibility on search results pages.
No matter your video-making skills, it’s important that you incorporate some media into your blog. People usually like how to or self-introduction videos more than just plain text and pictures. If you can’t get a video together, include GIFs to give life to your posts.
As a blogger, your logo automatically becomes your brand. People should only look at it and get a fairly good idea of your blog. At the same time, you’ll want this logo to appeal to your target audience, whether your website is for families corporate executives, art enthusiasts and so on.
Lastly, when creating web design for a monetization blog, be sure to put links in a way that makes them blend seamlessly with the rest of your design. Yes, you can absolutely do this not having to distract from your blog’s main message. Learn how to do it by checking out some of the best blog designs out there, but most probably, you will find that it’s all about picking the right colors, fonts and font sizes.