Today over 4 million Internet users are active daily, this is a large number that is seriously scrolling through websites looking for products and services and therefore it is important that your website captures the attention of a customers with the latest trends in a second.
As you surf the websites not all websites are created the same, once you do not have an appealing website you are at risk of losing potential customers to your competitors and hat is why you need to pay attention to the latest web design trends that will prompt the customers to read on.
One step to make sure you are up with the trend is to create a mobile friendly website, be optimized for mobile and customers will appreciate because 47%of Internet users are able to access the Internet with mobile phones.
Therefore, if you want your website to rank well in the search engines you will need to be mobile conscious, Google released its first mobile updates and the business that were optimized for mobile were the leading in the search engine and top results.
You can visit a website and still not be able to make out what they are offering since there is too much that is going on, therefore a perfect trend that will boost your website is to increase the white space and make it easy for customers to navigate with ease.
Another way to increase visitors engagement is to create interactive elements which include the maps, apps, games, website flow and calculator and make sure they are on brand and if you are serious company you can create a fun game that will attract new and keep the existing customers.
Since many people are viewing websites on small devices, titles and headers are getting larger and bolder. The bigger, bolder fonts allow people to navigate your website easily, customers are able to figure which page they are in and how to get there without any frustrations.
Most of the website information is found in the footer, your accolades, the contact information, therefore you will need to get creative with your website footer and make it appealing.
The whole goal for your website should be to serve your customers in the best possible way, making it user friendly is one step that will make them to stay on your page and if they have a good experience when they visit your site they are prompted to visit again and even click on the buy button.